Thursday, 11 January 2018

Is that your experience?

You can find information to support any argument.

But have you actually experienced the situation you're interested in?

White papers, reports, research, blog posts all contain useful information. But they provide you with second hand information which may not be relevant to your specific context.

Your perspective is unique, and your context is different. Your experience is therefore invaluable, as it provides a way to filter all of this information for your specific situation.

Businesses now have access to more data than they know what to do with. But unless this data is contextualised with the experiences of their employees and customers, there is a danger of responding in a manner that does not reflect their specific needs.

Your experience must be taken into account.

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